Quick Tip: Website Construction Costs
04/26/2010
Just like every car needs a body, an engine, and tires, all websites, no matter what their cost, must have these four components:
- web design - Professional graphics designers create the clean, eye-catching look for your site. The more concepts and revisions a designer does, the more exciting and unique the site will be, and the higher the cost. To keep costs down, designer attention can be limited to select areas of the site, usually starting with the homepage and then expanding to key elements on internal pages.
- web content - Good content is written for both visitors and search engines alike. Writing your own can certainly keep costs down, but hiring specialists has a number of benefits. Pro content writers craft strong marketing messages that engage and convert visitors. They also optimize the content for search and free-up your time so you can focus on your business.
- web development - Programmers specialized in web development take the design and the content to build the finished site. A number of factors affect the cost of build-out from design complexity to ecommerce and CMS sophistication.
- on-going maintenance - Once a site goes live, that's just the beginning. Your website is one of the best marketing and sales tools you have. It's always ready to answer client questions, can be taught to convert leads to sales, never sleeps, never takes breaks, and never goes on vacation. Make sure your sales and marketing budget includes room for continuously teaching your site new tricks.
Want to know more? Read the article What Do Websites Cost?


